1st Workshop on Gamification Application and Technologies (GAT 2021)


Gamification can be seen as the art of engaging users on some specific goal. These goals range from a simple fuel meter that allows the driver to know his cheapest rides, to complex software tools, used to engage students in their education process, or to motivate company collaborators achieving the organization goals. In the last few years, gamification is being used everywhere, reinforcing user’s attitudes which, in turn, generate positive results in a specific process. Despite its apparent plethora of benefits, the unbalanced use of its main mechanics can end up in catastrophic results for a company or institution. At the same time, gamification is currently seen as the savior for all problems, but there is a lack of knowledge of what it is, leading to its unregulated and ad hoc use without any prior planning. The main goal of this workshop is to share, discuss and evaluate different approaches and issues faced in integrating games into empresarial and education contexts, and what tools are available or being developed for supporting this methodology. This workshop will be targeted not just to the technologic support of gamification, but also on its methodologies and psychological studies. It will be valuable for practitioners, researchers and teachers.


Topics of interest:

The main areas covered in this workshop include, but are not limited to:

•         AI, ML and Chatbots for Gamification

•         Application of software-based gamification to novel areas

•         Applied Gamification (in Human Resources, Marketing, Health, Education and other domains)

•         Best practices for Gamification UI standardization

•         Big data and gamification

•         Educational Computer Games

•         Game data standardization and interoperability

•         Game Design Principles, mechanics and elements

•         Gamification within the industry

•         New concepts and techniques in gamification design and development

•         Open-source gamification tools and libraries

•         Organizational issues when implementing gamification

•         Player behaviour modelling

•         Reports on development and evaluation of innovative gamified software

•         Strategies to implement Gamification in LMS


Organizing Committee:

·       Ricardo Queirós, ESMAD, This email address is being protected from spambots. You need JavaScript enabled to view it.

·       Mário Pinto, ESMAD, This email address is being protected from spambots. You need JavaScript enabled to view it.

·       Alberto Simões, IPCA, This email address is being protected from spambots. You need JavaScript enabled to view it.

·       Filipe Portela, Algoritmi Research Centre, University of Minho, This email address is being protected from spambots. You need JavaScript enabled to view it.


Program Committee:

António Marques, ESS, Polytechnic of Porto, Portugal


António Osório, University of Minho, Portugal


Carlos Costa, ISEG, Lisbon University Institute, Portugal


Jakub Swacha, University of Szczecin, Poland


Jorge Oliveira e Sá, University of Minho, Portugal


José Paiva, University of Porto, Portugal


José Paulo Leal, University of Porto, Portugal


Manuela Aparício, NOVA University Lisbon, Portugal


Marco Temperini, University of Rome, Italy


Marílio Cardoso, ISEP, Polytechnic of Porto, Portugal


Martinha Piteira, ESTSetúbal, IPS, Portugal

Muhammad Younas, Oxford Brookes University, UK

Pavel Boytchev, Sofia University, Bulgarian


Raffaele Montella, University Parthenope, Italy


Robertas Damaševičius, Kaunas University of Technology, Lithuania


Svetla Boytcheva, Bulgarian Academy of Sciences, Bulgarian


Teresa Guarda, Universidad Estatal Peninsula Santa Elena, Ecuador


Vitor Silva, ESS, Polytechnic of Porto, Portugal




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